E-commerce SEO isn't just ranking product pages — it's building the technical and content infrastructure that makes hundreds or thousands of pages rank simultaneously. We build the systems, not just the optimizations.
Why It Matters
Amazon, Wayfair, and Walmart have SEO teams of 50+ people working on problems your agency relationship should be solving. The gap is usually infrastructure — crawlability, faceted navigation, schema, and content — not just keywords.
Hierarchy, URL structure, internal linking, and faceted navigation that channels link equity and crawl budget to pages that convert.
Title tag formulas, rich descriptions, UGC integration, Q&A schema, and breadcrumb markup at scale. Templates that make 10,000 products rank like individually optimized pages.
Google Merchant Center feed quality directly impacts Shopping and PMax performance. We optimize titles, attributes, GTINs, and custom labels.
Duplicate content from faceted navigation, thin pages from out-of-stock products, and pagination issues — the technical debt that quietly tanks e-commerce SEO.
Product review schema, aggregate rating markup, and Q&A structured data that earns rich snippets — the CTR boost that's free to implement.
LCP on product images, CLS on dynamic cart elements, FID on checkout flows. Speed is a ranking signal and a conversion driver — especially on mobile.
Part of the Beyond Media Global portfolio. | bmgww.com →